Google Search Result on Page 1 under the Keywords "Hall Construction": BrüninghoffAttempts at a solution: an analytical approach, branch impulses and teamworkHeiden, 21.04.2011: Whilst searching for competencies in the small to medium-sized main construction trades for hall and industrial constructions, the person conducting a search on the Google site will already find what he is searching for under Brüninghoff on the first page. A search of the World Wide Web is automatically carried out and analysed by means of a so-called web crawler after the keywords have been entered, in order to have as many published websites shown on Google as possible. The pages are hereby structured according to search terms and keywords. The keywords are words in a text which provide information which is decisive for the understanding of the text. In meetings held with some of its employees, Brüninghoff compiles numerous keywords which serve to describe tried and trusted performances and which link the internet user to www.brueninghoff.de. Regular controls take place with the assistance of the web analysis tool Google Analytics in order to optimise the Internet presence. The number of visitors or the origin of the visitors are just two examples of control possibilities. A cross-divisional and cross-corporate communication serves to implement the identified potentials promptly. It is therefore possible to increase the awareness of a company without making large investments by adopting an analytical working method which is characterised by knowledge of the branch and teamwork. You will find more information on Brüninghoff here. Press contact For more information, photos or requests for an interview please contact: Frank Steffens Brüninghoff GmbH & Co. KG Tel.: +49 (0) 2867 / 97 39 - 0 |




